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How have your cold calls been going? I'm curious about targeting some niche industries but feel I'd be wasting my time with cold calls.


Cold calling has been surprisingly fruitful. I'm getting about a 70% success rate for setting up an in-person meeting. Granted, all have been in the Milwaukee area, so setting up a meeting is more "personal" than the next logical step, which will be trying to set up remote meetings with a screen-cap demo. That might be much more difficult. For now, when I start calling places about 50-100 miles away, I'll give them the option to do a tele-meeting, otherwise, I'll gladly drive down there.


Followup (since I thought I had already posted this and it's too late to edit):

Feel free to toss me an email at gumm@sigma-star.com or something. I'm curious how it goes with your project and the cold-calling.




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