I can't really see enough information about it on the site - what makes it so great? Perhaps making a screencast showing it doing some great things will help adoption.
Other considerations - pretty much any front-end person that isn't a masochist is going to be using a preprocessor like SASS or LESS - how will the editor support this? (also consider CoffeeScript, for instance).
Other considerations - pretty much any front-end person that isn't a masochist is going to be using a preprocessor like SASS or LESS - how will the editor support this? (also consider CoffeeScript, for instance).